It was definitely a premium runway with an all star line up which included the four Australian Fashion Labels, Finders Keepers, Keepsake, Jaggar and Cameo. With each collection having a standout aesthetic and music selection to match. The styling by Nicole Adolphe the Creative Director of Cosmopolitan magazine was simple and flowed well which is especially important with a group of strong labels.
The participation in VAMFF obviously important in expanding the brand recognition for each individual label both locally and abroad. With an already cult like following for the labels worldwide.
With an new flagship store FASHION BNKR to be opened in Adelaide's Rundle Mall, Australian fashion labels first MBFWA collection show by Cameo titled Optics and a shoe line in development, things are certainly on the go.
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Location:Central Pier , Docklands, Melbourne