12 April 2014

cameo "Optics"



Behind the lights - Backstage Pass





One of Australia's most successful Ready to Wear labels both here and abroad had it's first Australian Fashion Week runway show. Showcasing their collection titled Optics. Prints and silhouettes that were inspired by the refraction of light were shown on the runway to an upbeat soundtrack. Moving from the prism shape graphics through to holographic prints and neon colours to crisp layering and transparent detailing. Each of the 11 yearly collections have a strong creative theme central to the designs.  Certainly the vibe of the show was youthful yet sophisticated and was emphasised by the strong casting of  models which included Australian Fashion week seasoned veterans Rachel Rutt and Samantha Harris. Cameo's Optics Collection will no doubt become a part of many Australian Girls Summer style as well as continuing  to grow their global ambassadors.













































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